It’s Time for Lights, Cameras, EDUCATION!

Be a part of the 2024 Expo! Expo! “Cast” & Showcase Your Talent!

Are you a subject matter expert or do you have knowledge that could make a difference in our industry? Will your knowledge teach and inspire others to build and create better and more engaging trade shows and events? Be a part of IAEE’s 2024 Expo! Expo! Annual Meeting & Exhibition.

Expo! Expo! is a diverse, interactive experience that fosters an environment of thought leadership, best practices, and innovation. Expo! Expo! is the industry’s foremost face-to-face network for exhibition and event industry professionals and the gateway to the decision-makers for the $91 billion exhibitions and events industry, with ninety-one percent of attendees having a role in purchasing decisions. Attendees include owners, executives, directors, and managers from organizations that organize a wide variety of events, including many of the largest exhibitions in North America and from over fifty countries worldwide.

IAEE calls on you to share knowledge and business expertise through a unique and valuable speaking opportunity. You are invited to submit an education session proposal for presentation at the 2024 Expo! Expo! IAEE’s Annual Meeting and Exhibition 16-19 December in Los Angeles, CA.

Call for Presentations is 3 May - 7 June!

Education Committee Presentation Review and Selection Process

The IAEE Education Committee consists of members that are recognized industry leaders with many years of industry experience. The committee’s role is to review, plan and evaluate IAEE’s education programming for Expo! Expo! IAEE’s Annual Meeting and Exhibition.

The selection process involves a review of every complete presentation submitted prior to the deadline. Completed submissions include content leader (speaker) profiles (i.e., bio, photo, references) for each session content leader, session descriptions and actionable learning objectives.

All presentations are selected based on the information submitted. Those submitting are expected to follow all instructions carefully and provide all requested information. Incomplete submissions will not be considered. Proper grammar, punctuation, etc. is also looked at during this process.

Typically, more presentations are submitted than can be accepted. Only the best presentations are selected for Expo! Expo! IAEE’s Annual Meeting and Exhibition.

Please read the information below before proceeding to submit proposal(s) below.


The Expo! Expo! Call for Presentations is open May 3 through June 7!

Criteria to Submit

  • ORGANIZERS – Both member and nonmember organizers may submit for consideration to present.
  • MEMBER SUPPLIERS – IAEE member suppliers who are paid exhibitors at Expo may submit for consideration to present and are required to include an organizer as a co-presenter in a case-study format presentation. The organizer may be either an IAEE member or a nonmember organizer.
  • NON-MEMBER SUPPLIERS – Non-member suppliers who are paid exhibitors at Expo may submit for consideration to present and are required to include an organizer as a co-presenter in a case-study format presentation. The organizer may be either an IAEE member or a nonmember organizer. Non-Member Suppliers who are NOT exhibiting cannot speak at the event.
  • External Speakers Policy – Non-Industry Professional Speakers may submit for consideration to present. These are outside professional speakers whose primary business is speaking and who are not members of IAEE. IAEE has full discretion on who qualifies for this category of speaker.


Presentation Selection Criteria

Presentation submissions are evaluated on the following criteria:

  1. Complete presentation submission, submitted by the deadline.
  2. The session learning level is appropriate for the audience and topic.
  3. Identification of three actionable learner outcomes that follow the sentence: After participating in this session, attendees will be able to:
  4. Content is focused, current, practical, or innovative and should allow attendees the opportunity to apply learning in real life situations.
  5. Education may be considered and delivered in various formats depending on the final format of the event. See below for specific formats for various types of session submissions.


IAEE’s Target Audiences

Presentations must be tailored to IAEE’s target audiences and to one of the suggested topic areas.  See topics below.

  • B2B, B2C & LIVE Event Organizers
  • Exhibitors
  • Sales & Marketing Professionals


Session Delivery Formats

These sessions will be delivered onsite, in-person, at the Los Angeles Convention Center.

  • General Education Session Workshops
    • 45-minute informative sessions involving 1-2 presenters max, which include valuable key content and takeaways relevant to your content area where attendee learning can be applied immediately upon completion of session, in an attendee’s role, position, or scope of work.
    • Should involve 30 minutes of content and 15 minutes of Q&A or an audience engagement activity and shared group discussions.
  • Panel Discussions
  • Discussion or interview type format of 45 minutes, involving 3 panelists and 1 moderator who leads the discussion.
  • Case Study Sessions
  • Presentations that showcase a real-life event or scenario with challenges, solutions, and tips. A maximum of 3 presenters is allowed.
  • Show Floor Theatre Sessions – To be held in a show floor theatre for a small audience of 20-30 max. These short 30-minute power sessions are to provide quick bursts of key information and tips relevant to your specific proposal topic such as innovation, creativity and best practices.
  • Technology Workshops – These are skills application and hands-on workshops that are 90 minutes in length (Subject to change)


2024 Content Tracks

Script Development: Marketing Strategies for Captivating Audiences

Content designed to provide attendees with a deep understanding of the latest trends, best practices, and cutting-edge strategies for successful marketing in today’s fast-paced business environment. This track will cover a wide range of topics, from digital marketing, content creation to brand management, attendee acquisition and customer engagement giving attendees the practical insights on how to leverage the latest marketing techniques to drive business growth and success.

Spotlight on Success: Mastering Sales and Sponsorships

Content designed to provide practical insights and strategies for identifying, building, and enhancing exhibitor and sponsorship opportunities, while identifying new revenue potential and developing your selling skills to meet ongoing customer needs that drive revenue and business growth. This track will cover a wide range of topics, from sponsorship activation and sales prospecting to sales team management and measurement.

Stagecraft Secrets: Elevating Trade Show Design and Operations

This dedicated track offers actionable insights and strategies for enhancing the strategic and operational aspects of trade shows and events. Attendees will gain valuable knowledge on cost-effective approaches to elevate their shows and take them to the next level with experiential design. Tailored to professionals responsible for event operations and execution, as well as show design, this content focuses on creating impactful face-to-face experiential marketing opportunities. Learn how to design and deliver trade shows and events efficiently while maximizing your budget for optimal results.

Reel Insights: Cultivating Health, Wellness, and Safety

Content geared towards fostering holistic health, safety, and wellness in modern lifestyles through innovative strategies, nurturing practices and interdisciplinary collaborations. It is aimed at promoting healthy lifestyles, implementing safety measures in workplaces or communities, offering mental health support and resources, advocating for sustainable and eco-friendly practices, and fostering a culture of well-being through education and awareness.

Director’s Cut: Shaping the Future of Exhibitions

This track is curated to equip participants with forward-thinking perspectives and insights from industry leaders regarding the emerging trends, research, and technologies that are shaping the future of exhibitions and trade shows. Attendees will gain valuable solutions and strategies to strategically adapt their events, ensuring they remain ahead of the curve and consistently deliver value to their stakeholders.

Behind the Scenes with Tech: A Hand-Ons Learning Lab Approach

Enter the world of exhibitions and events with our Technology Learning Lab, offering hands-on experimental AI collaboration experiences, real world applications, real-life case studies of technology products, and more. These intimate workshops, led by tech innovators and experts, will help attendees to gain the resources and tools needed to leverage and shape technology to meet their own unique needs.

Learning Level Definition
IAEE audiences include persons who have been in the industry for varying lengths of time. IAEE attendees have indicated interest in more advanced topics. To accommodate the needs of the attendees, submitters are encouraged to target intermediate to advanced learning levels. The three learning levels for presentations include:

Executive (C Level – Senior Executive – VP)

  • The learner assumes an advanced understanding of the industry.
  • The learner holds a position at an executive level and is looking for strategic learning and networking with peers.
  • A session at this level might cover strategic and complex ideas, research, technologies, and subjects and are best suited for experienced professionals in the industry.

Manager (Manager – Director)

  • The learner assumes solid knowledge of the concepts of the industry.
  • The learner has a high level of competence in managing shows and directing projects and people.
  • A session at this level might describe systems and procedures of moderately complex topics.

Staff (Administrative – Coordinator – Student)

  • The learner assumes basic knowledge of concepts of the industry.
  • The learner has basic knowledge and skills but may or may not manage shows or people.
  • A session at this level presents an overview of concepts and features and is best suited for newer professionals.


Submission Instructions

Incomplete submissions will not be reviewed. If having more than one presenter, please provide all the information for all presenters being considered in the proposal.

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